Understand the product
We look at the product, category, assortment, and the customers it serves.
Independent e-commerce business
Wholesale products, thoughtfully evaluated.
RiverBlue Ventures uses research tools to assess product demand, competition, pricing, and marketplace fit before considering wholesale products. Our current focus is Amazon, with Walmart expansion planned.
Learn about supplier fitWholesale product research
Amazon marketplace retail
Practical profitability screening
Our approach
Clear decisions start with the details.
We review the information behind a product opportunity before moving forward. The aim is a straightforward, well-informed buying decision and a dependable working relationship.
Review the economics
Wholesale cost, case packs, minimums, shipping, and marketplace costs all inform a product's fit.
Confirm channel requirements
We review reseller authorization, marketplace policies, and any brand requirements before proceeding.
For suppliers
A considered retail partner.
RiverBlue Ventures welcomes conversations with brands, distributors, and authorized wholesalers whose products are a fit for online retail.
To help us assess an opportunity, please include the information most relevant to your wholesale program:
Current catalog and product details
Wholesale pricing, minimums, and case packs
Availability and ordering terms
Reseller authorization and channel policies
For supplier inquiries, call (707) 266-6455.
RiverBlue Ventures
Built on thoughtful sourcing and clear communication.
We value practical conversations, transparent terms, and supplier relationships built with care.